HomeMissionWorkServicesAbout
About

The Little
Firm.

Little on purpose. Two founders. Every layer of the work lives in the same room as the founder paying for it.

01 Why Little?

Agencies scale by
layering.

More account managers. More meetings. More decks explaining why results haven't landed yet. The Little Firm is built the other way — smaller surface area, fewer hands between the work and the founder, every call routed to someone who can actually answer it.

02 Founder & CEO · Behavioral Marketing

Paul Burns

Founder & CEO

From Ruston, Louisiana. A degree in Liberal Arts and a master's in insatiable studies. A natural behaviorist who fell in love with photography — and never stopped treating them as the same practice.

Opened a studio in Arlington, Tennessee. Built a photography community of 43,000+. Certified Meta Brand Ad Specialist. He sees through the product to the person, finds lanes nobody's bidding on, and clients wake up to results that don't make sense — until they do.

paul@thelittlefirm.com
03 CTO · AI Infrastructure

Kathy Hoff

The Builder

Full-stack engineer. Ships production Laravel backends, Vue 3 SPAs, Swift iOS apps, a WordPress fleet across client sites, Postgres and MySQL databases, Cloudflare DNS for fifteen zones, CI/CD pipelines, Stripe billing, real-time websockets, and AI integrations — all from the same chair.

Not a generalist who knows a little about a lot. A full-stack engineer who doesn't hand things off. There is no handoff. There's just done.

kathy@thelittlefirm.com
04 Principles

What we won't
do.

  • — Rent you an audience we can't hand back.
  • — Report metrics that don't change a decision.
  • — Let your data live somewhere you can't take with you.
  • — Pretend a human brief and an agent brief are the same.
  • — Hand off to a team you haven't met.

Meet the
firm.

Start a session →